What is TOMA

What is TOMA

What is TOMA? Top of mind awareness is a marketing principle that focuses attention on being omni present in your advertising campaigns. In todays ever so diverse world of advertising media and medium there is no excuse for your target customer not to see your...
The Purchasing Funnel

The Purchasing Funnel

The purchasing funnel when referring to sales and marketing principles is all about where your potential customer is at in their buying process. As a part of our client consultation process we cater ad campaigns to target potential customers in the Upper Funnel,...