by Evan Butler | Dec 8, 2020 | Blog
Do Your Own Keyword Research Keyword research should never be a one-time commitment, but rather an ever-changing process that involves a strategy and a comprehensive understanding of your business and your industry. Including keywords that are specific to your...
by Evan Butler | Sep 4, 2020 | Blog
Using the Right KeywordsShort-tail keywords, or keywords composed of very generic keywords, might seem appealing because they’re searched more often than long-tail keywords, however, they’re also a lot more competitive. So, unless you’re writing content for a large...
